Our Origin Story — Kleenest

Where Science Meets Care and Homes Find Their Purest Form

Every home has a soul, a space filled with laughter, warmth, and memories. At Kleenest, we believe that such sacred spaces deserve care that’s both pure and powerful. That’s why we set out to re-imagine home cleaning, not as a chore, but as an act of love.

We worked hand-in-hand with scientists and green technology experts to create safe, effective, and eco-friendly cleaning solutions. Every Kleenest product is thoughtfully curated with plant-based ingredients and biodegradable formulations, ensuring your home stays sparkling clean without compromising the safety of your kids, pets, or the planet.

Because a truly clean home should nurture, not harm.

Our Purpose

At our core, Kleenest isn’t just about cleaning, it’s about caring.
We’re here to add genuine value to everyday lives by making home cleaning simple, safe, and sustainable. Every drop of Kleenest is designed with mindfulness mindful of your health, your home, and our shared environment.

We’re not just a brand.
We’re two fathers on a mission to make every home a greener, safer haven.

How It All Began

We’re Sumit Batra and Jatin Mahendru, detail-obsessed fathers who, like many parents, just wanted the best for our families.

Despite using top-quality cleaning products, our little ones kept falling sick. That’s when we began to question, could the very products meant to protect our homes actually be harming them?

Our years in the homecare industry had already shown us the harsh reality:
chemical-laden cleaners can leave invisible residues on utensils, floors, and surfaces, right where kids and pets crawl, play, and eat. Through countless conversations with moms and families, we discovered that this hidden problem was widespread, yet rarely spoken about.

That realisation changed everything.

So, we rolled up our sleeves, dug deep into science, and began crafting solutions that were tough on germs, but gentle on life.
With nature’s best — coconut, sugarcane, and plant-powered PhytoBoosters — we created what we wished existed: a cleaner way to clean.
And thus, Kleenest was born — pure, purposeful, and passionately green.

Our Journey Ahead

We’ll be honest… building something meaningful comes with its share of nerves. We sometimes ask ourselves, “Can we truly make a difference?”
But every message from a happy customer, every smile from a safer home, reminds us that we’re on the right path.

We’re learning, evolving, and growing just like the families we serve.
With your support, we hope to make Kleenest not just a brand, but a movement — one that inspires a cleaner, greener tomorrow.

Klee-nest Ingredients
Klee-nest Safai
Klee-nest Home